Our Story
Supplicity was founded with a clear vision: to provide seamless, top-tier customer support that empowers businesses to thrive. We specialize in offering tailored outsourcing solutions that feel like a natural extension of your team. At Supplicity, we believe that exceptional customer support is the foundation of success, and we’re committed to making the outsourcing process simple, reliable, and effective.
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Our approach is built on core values of simplicity, partnership, and reliability. We aim to be more than just a service provider—we strive to be a trusted partner who shares your commitment to delivering outstanding customer experiences. Whether you’re a startup or a growing business, Supplicity is here to help you scale with confidence.


Meet Our Founder
Our founder, Carina Gotovcenco, originally from Ukraine 🇺🇦 and now based in Belgium 🇧🇪, brings nearly a decade of experience in the SaaS industry and a deep-rooted passion for customer support to Supplicity.
“I’ve been through it all in customer support – starting as an outsourced agent, managing teams, and hiring and training support staff at different points in my career with various SaaS companies. This hands-on experience has given me a deep understanding of what makes great support and what clients really need.
To me, exceptional support is about more than just fixing problems; it’s about building strong relationships and being a reliable partner. That’s why I started Supplicity – to offer not just support, but a true partnership that helps businesses grow and succeed. We aim to feel like a natural part of your team, delivering warm, dependable support every step of the way."
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— Carina Gotovcenco, CEO and founder.
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