Our Story
Supplicity was founded with a clear vision: to provide seamless, top-tier customer support that empowers businesses to thrive. We specialize in offering tailored outsourcing solutions that feel like a natural extension of your team. At Supplicity, we believe that exceptional customer support is the foundation of success, and we’re committed to making the outsourcing process simple, reliable, and effective.
Our approach is built on core values of simplicity, partnership, and reliability. We aim to be more than just a service provider—we strive to be a trusted partner who shares your commitment to delivering outstanding customer experiences. Whether you’re a startup or a growing business, Supplicity is here to help you scale with confidence.


Meet Our Founder
Our founder, Carina Gotovcenco, originally from Ukraine 🇺🇦 and now based in Belgium 🇧🇪, brings nearly a decade of experience in the SaaS industry and a deep-rooted passion for customer support to Supplicity.
“I’ve been through it all in customer support – starting as an outsourced agent, managing teams, and hiring and training support staff at different points in my career with various SaaS companies. This hands-on experience has given me a deep understanding of what makes great support and what clients really need.
To me, exceptional support is about more than just fixing problems; it’s about building strong relationships and being a reliable partner. That’s why I started Supplicity – to offer not just support, but a true partnership that helps businesses grow and succeed. We aim to feel like a natural part of your team, delivering warm, dependable support every step of the way."
— Carina Gotovcenco, CEO and founder.